As a marketer, I was not surprised to find Donald Trump in iGoogle's Showcase. Donald Trump is a Real Estate Mogul having completed huge building projects like the Trump World Tower, a 72-story residential tower. Donald has made money investing in commercial real estate also and some people are asking, "How much was Donald Trump's income in 2008?" Forbes indicated that Donald’s income was over $1.6 billion dollars.

One of Donald Trump's business ventures is Trump University where you can learn about real estate investing, incorporating your company into a limited liability company (LLC) and as a free member attending free seminars in your area. Donald is also a writer and is including a free copy of his "Catch the Wave", a book on CD-Rom that also includes powerful bonus reports and investor calculators to those that attend the free seminars.

Donald is also a television celebrity and known for "The Apprentice" a television show that has been on the air for the last few years now.

So what is Donald's latest venture? He has invested in Vitamin company called "Ideal Health" rumored to be renamed the "Trump Network". The Trump Network is prelaunch and will formally be launched in October of 2009.

The vitamin product is a uniquely formulated vitamin that is created for each person after a home test is sent back to the company. Experts looks at specific metabolic markers in urine, saliva, or blood spot sample, and then utilizes a database of over 100,000 patients and over 30,000 scientific nutrition studies from top research institutions to develop unique customized formulas for baseline nutrition and other health concerns.

As with most vitamin companies there is a multi-level marketing opportunity. The obvious advantage that Donald Trump will have over other vitamin companies is that he knows how to market his product. The fact he has celebrity friends such as "Oprah Winfrey" and has the money to market the product properly means that "The Trump Network" will be capturing many future headlines. As part of Igoogle's showcase Donald will be receiving a lot of favorable publicity and lots of people will be interested in learning about his latest projects.

How to add Donald Trump to your Igoogle home page. It is really simple to add Donald to your Igoogle homepage, just click on his picture and you will be taken to the Donald Trump biography page. You can choose to get different gadgets such as the Donald Trump Blog, Real Estate News, the Apprentice Game, Business Quotes of the day and more... that is listed on his page or you can add him as a tabbed page with everything listed with one click.

Donald Trump is sure to raise a lot of buzz in the MLM industry, but any good marketer knows that it takes more than a MLM opportunity to make money. It takes a marketing system and marketing knowledge to succeed in any business opportunity.

With the downturn of the economy and people looking for a way to work and feel healthier wouldn't it be great if the product works as advertised? It would be great to have a product that helped you feel more energetic and also provided people with a money making opportunity. There are a lot of optimistic people in the world that are hoping this is the case with the new "Trump Network" coming up.

About Box:
Deb St. George Is An Expert Internet Marketer Who Shows Network Marketers How To Use Cutting Edge Technology To PROFIT To No End In Their Businesses
http://debstgeorge.com/AboutUs.htm

Note: This article may be used as long as the article and the About box is kept in tact.

Everyone is looking for the perfect marketing success model. If you are a marketer your success model is to market your own products or to promote an affliate products.

Promotion can be done many ways, if you have a website but not much traffic, you would go to a high PR traffic website (most social bookmarking sites are high traffic sites) and post a link to an article you would have written on your main website. At the bottom of your article in the signature you would put your website URL. Next bookmark your article, with url and description at the higher PR social bookmarking website and you would then get traffic back to your main website.

Some Top Bookmarking and Blogging Sites and their current Page Rank
 Note: Don't be alarmed if your website Page Rank changes. Algorithms change and so a drop or increase in page rank really is only one factor in getting traffic to your website.

Some free services that help you bookmark your site include:
 http://www.onlywire.com - http://www.stumbleupon.com -  http://socialize-it.com/

Social bookmarking is the latest trend of SEO, you can get the best Strongest backlinks from Social Bookmarking sites. You can bookmark your own websites and there are many services that will also help you bookmark your site for  a small service fee. (Go to Google Search and type "social bookmarking website PR9" to find these services).

So now you know where to go but where do you get your article ideas?
Why not go to content providers that will pay you to write articles? This way you can see what other people are being paid for and duplicate their success.

Free IQ is an easy way to bookmark you website, get your ideas, products and services to your targeted audience.
With Free IQ you can:
* Upload, tag and share your content worldwide,
* Browse thousands of original ideas uploaded by community members
* Find, share and create ideas that connect with people
* Customize your experience with favorites and subscriptions
* Integrate Free IQ with your website using video embeds or APIs
Here is where you can go to sign up for free: http://freeiq.com/lognethosting8join
Here is how you can make money as an affliliate: http://freeiq.com/blognethosting8cashmachine

AC Associated Content is another directory where you can get paid for creative publishing ideas.
http://www.associatedcontent.com/user/90625/debbie_st_george.html
Sign up is free.

In conclusion, social bookmarking is a new way of promoting and getting traffic to your website. You can sign up for free and it cost a lot less than some forms of advertising.

Brad Callen has done it again! This is one of the best google keyword tools I've seen in a long time. It gives you the ability to analyze the google adwords campaigns listed to the right side of your browser window. Before you would read the ad and then if you were interested in knowing more you'd have to click on the link to go to the offer page and in the process the person bidding on the adwords would be charged so much money whenever their link is click on. This keyword tool actually shows you the link of the offer page and the person paying for the ad is not charged!

As a side benfit after you click on the View keywords box under the ad, on the right side at the top of the screen the PPC Web Spy tool lists the keywords the person is using in his campaign, the position of his ad, the average cost per click (CPC), the number of clicks per day and the cost of the ad. Another great feature is if you click on the underlined keyword it will show you another ad with the keyword in it that the person is using in another google campaign. This is a great tool as you can see the many campaigns a particular person is using.

There is also a suggest tool for an even greater number of keyword ideas. This tool is viral because it is a free tool and you can give the link to many people. It has benefits for the marketer also as if you buy the upgrade you can advertise your affliate links in the top 2 positions of the Firefox web browser. Check it out at http://www.ppcwebspy.com/downloads/?buddy13

To Your Success!

Marketing Professionalism vs Marketing Dis-ease

A lot of businesses promote canned marketing speeches which in the end defeats their purpose of marketing professionalism.

Upsells:
How many times have you signed up for a free product only to be brought to an upsell page where for a one-time only offer you can have an additional product at a discounted priced for this one-time only?

Yes, in marketing this is something that most marketers do. If you don't like the page you just click on the next button on the web page. This in my opinion is ok, but how many times have you heard a telemarketer call you out of the blue to try and sell you a product over the phone? Not just the basic features but the upgrade features to a product you already bought? Yes that is why there is a telephone "Do Not Call List" and telemarketers can incur a very large fine if they attempt to contact someone on this list without permission. If you have a business association with the telemarketer can they still promote their products to you if you have already bought a product from them? There is a very fine line between professional courtesy and professional dis-ease. 

Scenaro 1, you've signed up for an airlines rewards account, you've just bought an airline ticket and did not enter your rewards account id. Would you feel ok about getting a call from an account representative reminding you that since you forgot to put in your rewards number that they had done this for you and then they spent the next 10 minute trying to sell you an upgrade in one of their seating sections? In most cases this would not be ok.

You had not agreed to listen to a long speal about an product upgrade over-the-phone. You had only wanted to purchase the basic product and were not interested in buying additional features but yet you had to politely listen to the whole speal. In those circumstances you felt that the seller was not respecting your time schedule. The telemarketer hadn't asked you if you wanted to know about the upgrades he merely went ahead and spouted the upgrades to you without your permission. This creates professional dis-ease and in most cases might deter the customer from buying from this particular seller in the future.

Rule #1, Never remind a customer that they forgot to do something (it would have been kinder just to add the rewards number and not wasted the customers time in a return call)

Rule #2 Never try and sell a product or upgrade over the phone unless the guest has expressly asked for the information.
 
Rule #3, The telephone is only used to get someone over to a long professionally written salespage, don't ever try and sell a product over the phone with a canned sales script. Most people's attention span is about 2-3 minutes and they will resent anyone trying to sell them. People like to sell themselves on the products they like to buy.

Rule #4, You don't have to sell a good product, it sells itself. If you have a good product, people will walk all over you to get to that product.

Scenaro 2: You walk into a store and walk over to view a product. A salesman approaches and asks you if you need any help. You say, "No thanks", because you've already researched the product you want to buy, done a web evaluation on the best prices and the store you've decided to buy the product at and as an informed buyer you are just here to make the purchase.

In this case "You don't have to sell the informed customer on the product because the customer is an informed buyer, he knows what he wants and will let the seller know if he wants further features."

Pushing the upgrades on your products:
If the customer has asked about the upgrades to a product then it is ok to give the customer the details. If the customer is just wishing to buy the basic features, then trying to promote the extra features is an annoyance to the customer who may only be able to afford the basic features.
Rule: Wait until the customer expresses interest in upgrading.

"Most customers really wants to sell himself on your product and not be pushed or reminded to upgrade or buy."

Scenaro 3: You walk into a guitar store and are looking for the least expensive guitar amplifier. The customer service representative asks if you need help. In this case you might say yes and oh by the way, how does this spider jam amplifier work? The salesman instead of just telling you how it works wisely gets a guitar down and hooks it up to the amplifier and hands it over to you. He shows you a basic demonstration and then making sure you understand all the features, leaves you to explore all the possibilities and features of the product on your own. Yes the best way to get a sale is to let the buyer experience the product on their own before they buy the product. You can bet after listening to all the recorded tracks and features that the buyer will walk out of the store a happy camper (even with the higher price tag) if they think what they are buying is going to be a product that they can use and enjoy.

Why people don't use canned sales scripts:
1. People like to communicate with other people who are having fun.
Memorized canned sales scripts are no fun for those required to use them and most customers recognize that these canned sales scripts are not truly part of an individual's communication with them and automatically disregard the words as canned and therefore of no importance to the conversation.

2. Canned scripts de-personalize the conversation for both the buyer and salesperson. In some cases sales scripts are imposed on the sale person by those at the top that believe that quality assurance (or the rote memorization and speaking of these scripts promotes the business brandibility). In most cases people with quotas to fill and scores to keep are really not in touch with the buyer at all and these scripts can cause dis-ease (or disease) in the sales person because the salesperson is scored on how many times they can say a person's name in the conversation, how many times they can upsell in a conversation, how many times they can end the call with Thanks for calling....  and in most cases the calls must be time at 3 1/2 minutes or your score goes down. If caller is in a hurry and hangs up before any of these scriptable events happens the sales person gets a low score. If the buyer talks too long, forgets needed information or has multiple transactions to make... it will make the salespersons quota go down. Good customer service is never timed. There is nothing more important than the well being of the buyer. Timing customer service devaluates the telemarketer as well as the buyer and prevents communication which evenually means the loss of the sale people (who are not having fun) and in most cases the sale.

3. Timing of transactions prevents some transactions from occuring. There is nothing more frustrating then inputting all of your information and then find that your session has time out. When the computerized tool you are using requires you to scroll from one side of the screen to other side to push a button, when you have inputted your information multiple times (because the information is not stored in multiple screens) and then at the end the session times out and you have to start over again, it is really like the scenaro of someone shooting themselves in the foot with a gun. Timing is everything in sales. A person only buys or attemps to buy a product when they feel that they are going to get rewarded by getting that product. If you promise this buyer that at the end of the transaction he will get want he was purchasing he will continue to purchase. If half-way thru the transaction the reward is undelivered, you can bet the buyer will think twice about purchasing from you again. You told him you were going to help him get his required reward and then pulled the carpet out from beneath his feet. In this economy there are so many products available that you'd better be sure that what is promised is delivered in a timely manner or that is is a unique product that no other can deliver.

4. Communication - Kindness counts! When a buyer has to call someone else to find out the information needed or a buyer has left their credit card info locked in their car, it is important not to think about the minutes ticking away and your sales quota (quality assurance scores being lowered) over incidents that you cannot control. It is important to be kind and considerate in all situations as no one is perfect and everyone has situations beyond their control.

5. None of us get out alive! When you feel that no matter what you do, that you are in an impossible situation, remember to try lighten up and de-stress your life. Dis-Ease is a component of disease and you will surely be able to avoid strains on your health if you realize that life is a game of chance and a numbers game. If you are in the right place at the right time, your chance of winning good health can be accomplished. If you are in the wrong place and stressed out because of circumstances you can't control you might want to step back and see if your most valuable asset (Your Health) is being affected. We have to live and support ourselves and because of this we are often stressed out daily. Take a few moments to clear your mind and to try and get above the current situation. Try and view your situation from a far as if you were someone else looking at the situation. What are you willing to give up to get to your success path? Most of us have loved ones we are providing for and so it's importand for you to keep up your health for their sake as well as for yourself.

6. Good Worker Recommendations: I want to take a moment to commend all the people who have arrived at their jobs on time, followed all the rules of the job, displayed professional skills and good customer service and kindness towards all but suddenly through no fault of their own have been laid off because of this horrific economy we are in.  With all the layoffs, it is imprtant to remember , "When one door closes another door opens."